Management/Leadership

Perspectives on Social Media Marketing

Stephanie Agresta; B. Bonin Bough; Jason Miletsky
ISBN 13: 9781435456525
ISBN 10: 1435456521
©2011

Perspectives on Social Media Marketing addresses 90 - 100 compelling and important issues that marketers deal with on a regular basis when it comes to social media. These issues include understanding ...

Price: $19.99

Why New Systems Fail, An Insider's Guide to Successful IT Projects

Phil Simon
ISBN 13: 9781435456440
ISBN 10: 1435456440
©2011

What does a Fortune 500 company implementing a multimillion dollar "off the shelf" system have in common with a 150 person firm building its own system? In each case, the organization failed to activa...

Price: $24.99

90 Days to Success in Consulting

William McKnight
ISBN 13: 9781435454422
ISBN 10: 1435454421
©2010

Interested in entering the consulting business? Already have a consulting practice but want to take its profits
to the next level? 90 Days to Success in Consulting provides an action plan for suc...

Price: $19.99

Introduction to Business Architecture

Chris Reynolds
ISBN 13: 9781435454224
ISBN 10: 1435454227
©2010

Business Architecture is a disciplined approach to creating and maintaining business models that enhance enterprise accountabilities and improve decision-making. Business Architecture's value proposit...

Price: $34.99

Think BIG! An Entrepreneur's Guide to Partnering with Large Companies

Les Pardew; Brant Slade
ISBN 13: 9781435454750
ISBN 10: 1435454758
©2010

Many small companies could do great things if they only had the resources to bring their product to market effectively. “Think BIG! An Entrepreneur’s Guide to Partnering with Large Companies” will tak...

Price: $19.99

Maximizing Your Sales with Microsoft® Dynamics CRM 4.0

Edward Kachinske; Timothy Kachinske
ISBN 13: 9781598638189
ISBN 10: 1598638181
©2009

Microsoft Dynamics CRM 4.0 is a fully integrated customer relationship management (CRM) system that gives busy sales professionals the capability to easily create and maintain a clear view of customer...

Price: $24.99

Maximizing Your Sales with Salesforce.com

Edward Kachinske; Stacy Roach; Carol Gilliland; Timothy Kachinske
ISBN 13: 9781598635621
ISBN 10: 159863562X
©2009

With more than 1,000,000 active users, Salesforce.com is the most widely used online CRM application worldwide. Targeted to busy sales professionals, Salesforce.com can be used to manage sales, accoun...

Price: $24.99

The Business Analyst's Handbook

Howard Podeswa
ISBN 13: 9781598635652
ISBN 10: 1598635654
©2009

The Business Analyst (BA) plays an important role as liaison between business stakeholders and the technical team (software developers, vendors, etc.), ensuring that business needs are reflected in an...

Price: $49.99

101 Tips to Target and Close the Deal

Marvin Miletsky
ISBN 13: 9781435455368
ISBN 10: 1435455363
©2011

Today, there are more salespeople fighting for less business. Opportunities aren’t out there just waiting for anyone to come and pick them off; they need to be identified by hungry and creative salesp...

Price: $12.99

201 Tips to Start and Build Your Own Business

Jason Miletsky
ISBN 13: 9781435455481
ISBN 10: 1435455487
©2011

Being your own boss and running your own business has long been a core element of the American dream. 201 Tips to Start and Build Your Own Business is for anybody who is seriously considering starting...

Price: $14.99