Description: Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles-and client expectations.
This fully revised edition of The Graphic Designer's Digital Toolkit, 2nd Edition provides a comprehensive overview of the "Big 4" digital design programs used in industry today-Adobe Illustrator®, Adobe Photoshop®, Adobe InDesign®, and QuarkXPress. The book examines the essential features of each, then reveals in practical detail skills and technology into effective design for print and Web media.
This project based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion, with assignments drawn from the everyday world of professional graphic designers. Product Benefits: - Extensive projects involve multiple tools and techniques, realistically simulating design work with clients.
- An entire chapter-Designing for the Client-covers design elements and principles as they relate to digital work.
- Design Tips show how to master design fundamentals with each software application.
- Toolkit Tips provide additional insight into the effective use of software tools.
- Digital Toolkit Extra and Advanced User features at the end of each chapter offer more challenges and additional projects.
- A back-of-book CD features all documents and images needed for the book's projects plus additional assignments for each chapter.
Table of Contents: Unit 1: Getting Ready For Production. Welcome to the Land of OS. Designing for the Client.
Unit 2: Digital Image Editing: Adobe Photoshop. Adjusting Images in Photoshop. Working with Selections. Using Layers. Restoring and Retouching Photographs.
Unit 3: Digital Illustration: Adobe Illustrator. Creating Shapes with Illustrator. Working with Brushes, Symbols, and Layers. Precision with the Pen Tool. Integrating Illustrator and Photoshop Files for Web Use.
Unit 4: Digital Publishing: Adobe InDesign. InDesign Fundamentals. Getting Reading for Press.
Unit 5: Digital Publishing: QuarkXPress. QuarkXPress Fundamentals. Packaging and Publishing Your Project. Glossary. Index. |
